Digital Transformation has become an industry buzzword. We’re here to clarify what it means in dollars and cents. Digital transformation represents an organizational change where data becomes relevant and valuable. Once transformed, these organizations use data to improve decision making, connect with their customers, improve vendor relationships and allow employees to provide higher level skills and value to the organization.
Digitally transformed organizations think about their products and services in both a physical and digital space, use technology to improve customer service, often have an enhanced perspective of their market and how their business model operates within that redefined market.We believe that digital transformation is a qualification to compete in today’s business environment.
The question people often ask next is – how much does this cost? We posit the answer to that question is nothing. The cost (and risk) is in remaining stagnant. Digital transformation uncovers assets previously underutilized by the organization. The proper investments in digital transformation will only empower your organization to survive and thrive – and when done properly it should yield an immediate and direct ROI that returns value back to the organization straightaway.